Imagine if you could prevent your hair from breaking and repair damaged strands by linking the bonds back together again? Well the Holy Grail has happened. It’s thanks to a treatment called Olaplex that we have science to thank for. The story goes like this; founder Dean Christal, curious to understand how to repair broken hair, teamed up with chemists and was introduced to nationally recognised scientist Dr Craig Hawker. Inspired by the idea, Craig enlisted Dr Eric Pressly and the brains came up with a new molecule that they couldn’t believe the beauty industry hadn’t thought of before. Already a huge hit in America, Olaplex is now taking salons by storm all over the world, and transforming the texture of clients’ coloured hair. The magic works from the inside out to strengthen, condition and literally reconnect the hair strand structure where broken. It’s amazingly simple and especially beneficial for chemically coloured hair, it has the potential to restore the health of all damaged hair types given that hair bonds are broken during thermal, mechanical and chemical services.
And don’t worry, you don’t have to have chemically treated hair to reap the benefits of Olaplex. The wonderful thing about Olaplex is it’s compatible with ALL hair types and can be used not only during all salon services from colour/highlights to relaxers but it also stands alone just as a treatment whether you have natural hair, virgin hair, or chemically treated hair.